Marketing with momentum.
We spent the time and effort to put together marketing resources so you don’t have to. Read on to learn about our marketing tech stack.
PROACTIVE ONLINE PRESENCE
Achieve local visibility.
Growing your brand awareness within your community starts online. Through InterLinc’s digital marketing team, your web presence is given special attention by building an online structure for you and your branch to thrive in your local market. Web strategies are established utilizing local search capabilities as well as Google My Business and Facebook listings aimed to attract more traffic to you organically, all while maintaining your business’ reputation and integrity.
Experience Survey Platform
Experience is the industry leader in mortgage survey automation. This platform captures consumer and partner feedback automatically after closing and distributes positive reviews to your social accounts. Experience’s listing tool also ensures that all information is consistent across the web.
Google My Business
Google My Business (GMB) is also connected to the listings management tool on Experience, which ensures all information is consistent on the internet. In addition to this strategy, we also optimize your GMB listing to gain new business locally.
Social Media Presence
Upon licensing, our marketing team sets up all branches with a Facebook business page. No need to spend time managing your social media! We also create social media content so you can quickly download from our marketing hub and post as-needed.
LEADING MORTGAGE CRM
Stay Top-of-Mind with customers.
We are proud to include the #1 mortgage CRM platform, SureFire by Top of Mind, in our toolbox-providing high-touch marketing automation, dynamic campaigns, single property sites and a robust content library to our sales field. Some features include:
- Direct Encompass integration for database management
- Automated consumer and partner email campaigns
- Co-marketing capabilities
- Single property sites with MLS integration
- Lead capture forms
- Personalized production dashboard
- Hundreds of approved email and print resources
- Several third party integrations
EMPLOYEE & BRANCH ONBOARDING
An out-of-this-world onboarding experience.
Your onboarding experience at InterLinc is crucial! We take your transition to the company seriously and have created custom solutions to prove just that.
- Extensive, ready-made marketing resource library
- Tool guides and trainings
- Branding style guide and logos
- Corporate communications and event calendar
- Marketing help center and webinars
- Event and media kits
STELLAR LOAN SUPPORT
Visualize loan scenarios with your customer.
Another industry-leading mortgage marketing company, OSI Express, allows our team members to visualize their customers’ desired loan options with mortgage calculators, single-property websites, loan comparisons, open house flyers, and other financial tools.
See why our crew loves it here.
Hear from our very own about why they choose to make InterLinc their home.